First, be sure to grab your FREE Quarterly Planning Template! Then tune in to this week’s video, I walk you through how to map out your photography business plan for the next 90 days! Taking care of our clients and checking off our daily to-do list is important – but so is taking a moment to […]

Written By Lori Generose / Owner and Photographer of LG Photography Are you looking to finally tap into the world of upselling? Are you passionate about people printing your photos instead of them dying on their four-inch screens for the rest of eternity? Have you seen the pictures of other photographers’ in-person sales invoices in […]

We LOVE our returning attendees to the Reset Conference (and there are a lot of you!), but we also welcome newbies with open arms. We know attending a new event like Reset can be daunting and we often get asked what you should bring with you to the conference. We’ve put together this handy list […]

The good people at Pure Michigan have compiled a list of must-try places to eat in Grand Rapids. This should get you started as you make plans and gather small groups to out for meals while we’re in Michigan! 1. The Sovengard 2. The B.O.B. 3. Reserve Wine & Food 4. Forty Acres Soul Kitchen 5. Roam by San Chez […]

Our opening session on the main Reset stage will feature Natalie Franke! Another returning Reset speaker, Natalie will present us with her topic — Serve at Scale: Email Marketing for Photographers. For the photographer ready to build a more profitable business—email marketing is the key to increasing your revenue, productizing your service, and scaling your […]

Join us Monday morning for the conference-opening keynote presentation from John Branch IV! A previous Reset Conference speaker, we are thrilled to welcome John back, this time to the main stage! John’s keynote is titled “Failing Forward & Leaps of Faith.” The presentation will focus on how you can take bad situations and use them […]

Join us for the 2024 Reset Conference gala, Tuesday, April 30 at the Amway Grand Plaza hotel. The gala will be a fun evening together & we are so  excited about this year’s theme! Since our venue has  so much vintage charm, we’ve decided to step back in  time and are doing a “Party like Mad” gala. We are  embracing the styles of the early 60s featured on the  show “Mad Men.” We can’t wait to see what styles you  come up with for the gala! We can’t wait to get dressed up, eat delicious food &  dance the night away! Gala tickets are available to purchase through April 10, so don’t wait!! “Make it simple, but significant.” Don Draper Check out our Pin board for some ideas of what […]

Photography is a personal experience.  We are with our clients during some big moments in their lives.  Your clients want to get to know you and your personality and your personality is what makes you unique and sets you apart from every other photographer.  When you add your personality to your brand, it instantly attracts […]

Another favorite in the Best of 2023 Guest Interviews on Becky Hoschek’s podcast Beyond: The Podcast for Moms Called to Business! Katelyn James is a marketing mastermind, a wife, a mom of 5, a gifted photographer and creative and the face of a 7-figure education business. She’s also one of the kindest and most humble human […]