The Reset Conference Blog

We LOVE our returning attendees to the Reset Conference (and there are a lot of you!), but we also welcome newbies with open arms. We know attending a new event like Reset can be daunting and we often get asked what you should bring with you to the conference. We’ve put together this handy list […]

The good people at Pure Michigan have compiled a list of must-try places to eat in Grand Rapids. This should get you started as you make plans and gather small groups to out for meals while we’re in Michigan! 1. The Sovengard 2. The B.O.B. 3. Reserve Wine & Food 4. Forty Acres Soul Kitchen 5. Roam by San Chez […]

Photography is a personal experience.  We are with our clients during some big moments in their lives.  Your clients want to get to know you and your personality and your personality is what makes you unique and sets you apart from every other photographer.  When you add your personality to your brand, it instantly attracts […]

Another favorite in the Best of 2023 Guest Interviews on Becky Hoschek’s podcast Beyond: The Podcast for Moms Called to Business! Katelyn James is a marketing mastermind, a wife, a mom of 5, a gifted photographer and creative and the face of a 7-figure education business. She’s also one of the kindest and most humble human […]

Whether you’re capturing candid moments, orchestrating portrait sessions, or setting up intricate compositions, nailing the perfect pose is an art form that can take your photography to new heights. Join us on a journey to master the art of posing, unlock your creative potential, and create captivating images that leave a lasting impression. Here are […]

If you’re considering outsourcing your editing, there’s a whole world of options out there waiting for you to explore – private editors, editing subscriptions, ai culling and editing, or a combination of different services. Ready to dive in? I’d love to talk! About Nicole:  Nicole is a photographer and editor with 13+ years in the […]

In the fast-paced world of photography, staying ahead of the curve is key. Thankfully, AI is here to make our lives easier, not to mention elevate our photography game! We’re excited to share the best game-changing AI tools for photographers that will transform the way you approach your craft in 2024. Get ready to witness […]

As entrepreneurs, we’re constantly working on our businesses—sometimes the best way to do that is through education from others! The team at Reset has always known how valuable the experience and expertise of others can be, which is why each year they hand select some of the most talented speakers to learn from.  As a […]

Picture this (pun intended): You’re fresh off a weekend shoot, buzzing with inspiration and excitement from what you shot.  But Monday rolls in, and suddenly, editing, emails, meetings, invoices—oh yeah, and that dang social media beast—devour your time like a bottomless mimosa brunch. Sound familiar? We’ve all been there. Posting that generic “latest shoot” pic, […]

We all have moments in our business that we feel like we are in a client drought… where did they go? Why aren’t they booking with us? Are we priced wrong? It can cause a lot of questions about the numbers and analytic side of our business, but in reality a returning client comes down […]