We are all created wonderfully and imperfectly perfect, some just have those imperfections displayed more visibly.  That doesn’t mean someone’s wedding day should be less special, less exquisite, or less meaningful.  It should be a day where two people start their forever with that very person they found that makes them feel all those things; […]

Hi, I’m Elizabeth Henson, and I’d love to share my journey with you—from being behind the lens as a wedding photographer to empowering entrepreneurs across various industries as a business coach. This path wasn’t straightforward, but it was incredibly rewarding. I hope my story inspires you to see what’s possible, whether you’re exploring new opportunities […]

My superpower is using design to attract and convert your ideal client! After years of designing and educating, I know just how essential good design is to your bottom line. Whether you want to attract your dream client, grow your audience, or start selling your services like hotcakes, good design can do that for you! […]

Written By Lori Generose / Owner and Photographer of LG Photography Are you looking to finally tap into the world of upselling? Are you passionate about people printing your photos instead of them dying on their four-inch screens for the rest of eternity? Have you seen the pictures of other photographers’ in-person sales invoices in […]

We LOVE our returning attendees to the Reset Conference (and there are a lot of you!), but we also welcome newbies with open arms. We know attending a new event like Reset can be daunting and we often get asked what you should bring with you to the conference. We’ve put together this handy list […]

The good people at Pure Michigan have compiled a list of must-try places to eat in Grand Rapids. This should get you started as you make plans and gather small groups to out for meals while we’re in Michigan! 1. The Sovengard 2. The B.O.B. 3. Reserve Wine & Food 4. Forty Acres Soul Kitchen 5. Roam by San Chez […]

Photography is a personal experience.  We are with our clients during some big moments in their lives.  Your clients want to get to know you and your personality and your personality is what makes you unique and sets you apart from every other photographer.  When you add your personality to your brand, it instantly attracts […]

Another favorite in the Best of 2023 Guest Interviews on Becky Hoschek’s podcast Beyond: The Podcast for Moms Called to Business! Katelyn James is a marketing mastermind, a wife, a mom of 5, a gifted photographer and creative and the face of a 7-figure education business. She’s also one of the kindest and most humble human […]

Whether you’re capturing candid moments, orchestrating portrait sessions, or setting up intricate compositions, nailing the perfect pose is an art form that can take your photography to new heights. Join us on a journey to master the art of posing, unlock your creative potential, and create captivating images that leave a lasting impression. Here are […]